BRANDING QUESTIONNAIRE

 

Before Coffee+Hops start designing your logo concepts and overall visual identity, we would like to get to know you and your business a little more, and perhaps get you thinking about ways in which you would like future customers/clients to feel about the services you offer.

Please allow 15 to 30 minutes to complete the questionnaire.  It is a requirement of our design process that the questionnaire be completed before we start work on your concepts, as it gives us a much clearer direction in which to go forward, and limits the number of revisions required later.

Should you have any questions at all, please let us know.

 
Your Details
Name *
Name
Your Business
Will this visual identity design be for a new business, or are you looking to rebrand an existing business?
This needs to be the legal and full business name, as registered with the Australian Business Register
In one sentence, what are the services/products you provide
Tell us a bit about why you started the business and your background in this field
Let us know, in as much detail as you can, who your absolute ideal client is and why
The Competition
List three of your closest competitors and what they do
Tell us your point of difference, or how you are going to blow these guys away
YOUR VISUAL IDENTITY
Now the fun part! What you would like to see from your new visual identity.
Let me know if there are any particular colours or elements you would like to see in your logo
What 3 businesses have the look that you love (doesn't need to be in your same field)
What 3 businesses have the look that you really don't like (again, doesn't need to be in your same field)
Give me 5 words that describe how you want your brand to feel
YOUR DONE!